NAB 2010 Wrapup
NAB 2010 wrap-up. (Via Scott Simmons for Studio Daily blog)
Winners
Adobe – everywhere you went people were talking about CS5. It was partly because this is a big 64-bit update but partly because Adobe has packed the release with some jaw-dropping features that make a demo. Premiere’s Mercury Playback Engine, After Effect’s RotoBrush and Photoshop’s Content [...]
Digital Stereoscopic 3D Commercial in 9 days using Two Red One Digital Cinema Camera
Digital Stereoscopic 3D commercial (India’s first) executed from concept to exhibition in 9 days.
Project details:
Project: Whirlpool 3D Commercial
Client: Whirlpool
Product: Whirlpool Proton 3door refrigerator
People Behind:
Senior Brand Manager: Neelima Burra (Client)
Agency: Draft FCB Ulka – Delhi
GM Draft FCB Ulka: P.Shridhar Iyer
Creative: Mukesh Kumar
Production house: Tellywise
3D Team: Media Renewal Trust
Producer: Bindu Akash
Director: Shiva (Tellywise)
DOP: Rathinavel
Art Director: Kiran
3D Technical Head: Jijo Punnoose (Director of India’s first 3D film “My Dear [...]
Mysterium-X Sensor snapshot from RED ONE
The below image was shot with next generation of Mysterium-X Sensor from Red One Digital Cinema Camera company for its next generation line of camera called “EPIC” & “SCARLET”.
Shot @ 800 ISO, T8 on 180 degree shutter angle
You can download the footage which is in Apple Pro Res LT codec QT movie from here – [...]
Autodesk Smoke on MAC OS X
Don’t just Edit. Finish
Autodesk officially launched their online tool SMOKE as software only application for MAC OS X Snow Leopard last week.
From commercials to broadcast design to long-form episodic television shows, Autodesk® Smoke® finishing effects software is a comprehensive visual effects and editing toolset that can save you time while expanding your creative capabilities. Autodesk [...]
Screen Shot of new Scarlet / Epic display
Clean and Neat…
RED RAY Pro announced
RED RAY PRO
* Decode .R3D RAW files to 5K 30 fps
* Decode .RRD (RED RAY Distribution format) 4:4:4 files up to 4K @ 30 fps
* Up to 12 channels of compressed or uncompressed 24-bit audio
* Optional media and local link encryption
* Gigabit and Wireless 802.11b/g/n Ethernet
* Local Touch LCD UI and dedicated transport controls
* 4 [...]